Global tobacco firm Philip Morris said it is suing the Australian government over a new law requiring all cigarettes to be sold in plain packages. “We are left with no option,” Philip Morris Asia (PMA) spokesperson Anne Edwards said.
“The government has passed this legislation despite being unable to demonstrate that it will be effective at reducing smoking and has ignored the widespread concerns raised in Australia and internationally regarding the serious legal issues associated with plain packaging.” Under the ground-breaking law, all tobacco products sold in Australia will need to be in plain packaging from December1, 2012. Cigarettes will be sold in drab, olive-brown packets with large, graphic health warnings.
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